🛍️ For e-commerce brands

The DM that closes while you’re closed.

Someone asks about sizes at 11pm on a Saturday. With DMowl they get an answer and a checkout link — not a reply on Monday. And your next drop reaches everyone who ever showed interest.

Start for free See the flows

🛍️

your.brand

example conversation

Do you still have the linen shirt in M? Ship to Austria?

Yes! 3 left in M 🙌 Austria takes 2–4 days, free above €50. Want the link?

yes!!

🔗 Linen shirt — Sand · Buy now

✓ link clicked · conversion tracked

~90%

of DMs get opened

100%

of link clicks tracked

∞

languages the agent speaks

The problem

Sound familiar?

😮‍💨

“Still available in M?”

Product questions pile up in DMs while buyers bounce to a shop that answered faster.

😮‍💨

Launches reach 6%

The feed shows your drop to a fraction of followers. The people who asked last time never hear about it.

😮‍💨

Nobody knows what DMs earn

Without tracked links you can’t tell which post or message actually sold.

With DMowl

Three flows that fix it — live in minutes.

01 Comment “SHOP”

Sell from comments

Product keyword → checkout link card, plus a reminder if the cart stays empty.

🛍️ Template: Sell products from comments

02 Campaign

Launch-day campaign

Tell everyone who engaged that the drop is live — with early access for the first ones.

🚀 Template: Launch-day sales blast

03 First DM

AI shopping assistant

Answers sizing, shipping and returns from your FAQ — in any language.

👋 Template: Welcome new DMs

Questions? Answers.

Can I message everyone who ever commented?

Instagram allows business messages within 24 hours of someone’s last message. DMowl’s “reachable now” audience respects that window, so your account stays safe.

Do you integrate with Shopify?

Product links work today as tracked cards. A native Shopify integration is on the roadmap; webhooks and the API already connect any shop.